Saturday, September 18, 2010

False Advertising

I was reading the label on my shampoo bottle yesterday and I discovered something that I just can't seem to wrap my head around. It said, "For healthy looking hair." What does that mean? Does it mean my hair just looks healthy after using this brand of shampoo, but it really isn't? Is healthy "looking" hair what I want, or do I want hair that is actually healthy? What if the bottle of shampoo said, "For 'clean' looking hair?" What are the slogan people really saying? Here's another one that stumps me.... on a tube of face cream...."Reduces the appearance of fine lines." Does the cream keep fine lines from appearing? Or does it make the fine lines appear smaller? I think what I'm looking for is some clarity. I'm not sure what these products are really trying to sell. Maybe I do know, but I'm playing hard to get until they say what they really mean. Why do we eat up things that are so unclear and nebulous? What are we looking for?

People are advertising all the time too. We want to appear a certain way so, we dress a certain way, we live in a certain neighborhood, we drive a certain car, we buy certain products that really don't promise anything specifically. Somehow we think that the 'appearance' of things trumps the actuality of real life and all it has to offer. We have to look like we have it all together even if we don't. We paint on a facade that covers how we actually feel, think and look.

It's like only showing people pictures that we think we look okay in. We are embarrassed to have people see us without the "perfection" mask in place. (These photos were taken around the dinner table when we were experimenting with crossing our eyes!! They crack me up. What are these pictures saying about us?) Is this what we really want or need out of life? Wouldn't life be more impacting and inspiring if our pursuit was for character rather than the 'appearance' of character based on our material possessions and how we look? Does the product, ourselves, reflect who we truly are? Are we advertising something that is invaluable? Or do we let our facade do the advertising for us?

I have asked more questions than I have answers for, hope you ponder what you are saying to the world...

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